Communication and values

Company communication is consistent with the fundamental values that characterise the corporate philosophy, where the efficiency of business organisation is combined with human dignity, and values such as creativity, harmony and sense of beauty are constantly underscored

The corporate communication strategy hinges on:

  • communicating the values embodied in the company’s philosophy;
  • communicating the taste and lifestyle of the Brunello Cucinelli universe.

Company communication is gracious and done using those means most suited to the luxury high end; it stands out for its way of interpreting humanity.

This corporate philosophy is strongly rooted in the humanistic culture and in the teachings of ancient figures such as Socrates, Aristotle, Seneca, Alexander the Great, Marcus Aurelius, Saint Benedict, Saint Francis, Saint Augustine, Dante and Palladio, targeting social and existential “well-being” that goes hand in hand with the growth of the company’s true value.

INVESTOR_ABC_December_2016 - Brunello Cucinelli

10 December 2016 Brunello Cucinelli «Lo que nunca haré es robar el alma a los trabajadores»

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Brunello Cucinelli INVESTOR DIE WELT NOVEMBER 07 2016

07 November 2016 Die Welt zu einem besseren Ort Machen

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Brunello Cucinelli Il Sole 24 ORE INVESTOR

01 November 2016 Cucinelli: “Ricostruiremo insieme il monastero benedettino”

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Brunello Cucinelli La Repubblica INVESTOR

01 November 2016 “Bisogna ricostruire la vita, aiuterò i frati di Norcia”

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Brunello Cucinelli investor

01 November 2016 Lunch mit… Brunello Cucinelli

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Brunello Cucinelli Hola Mexico

05 October 2016 Brunello Cucinelli y su familia

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Brunello Cucinelli FI news

23 May 2016 Brunello Cucinelli, philosopher and cachemire capitalist

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 La morbida ruvidezza di Mr Cashmere

20 November 2015 La morbida ruvidezza di Mr Cashmere

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Brunello Cucinelli Is Probably the Best Boss Ever

02 November 2015 Brunello Cucinelli Is Probably the Best Boss Ever

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Brunello Cucinelli Codigo Unico Cover

01 June 2015 Visionarios del deporte & del lujo

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Brunello Cucinelli, il re del cashmere

27 April 2015 Brunello Cucinelli, il re del cashmere

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Brunello Cucinelli The Natty Professor

19 March 2015 Brunello Cucinelli's conscious capitalism

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Brunello Cucinelli The Rake Issue

01 March 2015 The Humanist capitalist: Brunello Cucinelli

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Brunello Cucinelli La Repubblica

27 November 2014 “My project for beauty”: the latest challenge of the king of cashmere

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Brunello Cucinelli AD

01 September 2014 Kant und Kaschmir

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Brunello Cucinelli Handelsblatt article

28 August 2014 Schönheit und Würde

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Brunello Cucinelli Harpers Bazar

01 March 2014 The art of living

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Brunello Cucinelli Financial Times

05 October 2013 Pranzo with the FT: Brunello Cucinelli

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Brunello Cucinelli The Times 100412

10 April 2012 Benign King of Cashmere prepares to tackle the corporate hamster wheel

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WWD article

02 April 2012 Cucinelli IPO planned for Early Next Month

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Brunello Cucinelli THE_SUNDAY_TIMES_BUSINESS_11-MAR-12

11 March 2012 Brunello and the golden fleece

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Brunello Cucinelli Handelsblatt

21 September 2011 “I will Profit mit Ethik un Moral”

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Brunello Cucinelli LA REPUBBLICA 11 07 2013

11 July 2011 “L’Italia è piena di aziende eccellenti per non vendere si può andare in Borsa”

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Brunello Cucinelli Il Sole 24 Ore 2011-5-31

31 May 2011 Il cashmere di Cucinelli pronto per Piazza Affari

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